Scandinavian Tobacco Group - Bethlehem, OH
posted 22 days ago
About the position
Bethlehem Shared Services provides professional services exclusively for Cigars International, CIGAR.com, Pipes & Cigars, Thompson Cigar, Meier & Dutch, Cigarbid.com and its affiliates. We are the fastest growing cigar company in the country, and leading online and direct marketer of fine cigars, premium pipe tobaccos, luxury gifts and accessories, and more. While our roots are in direct marketing, we have a strong eCommerce and growing brick and mortar retail presence. We have 4 retail locations in Pennsylvania, 5 in Texas, 3 in Florida, 1 in Tennessee and soon to be more. We are seeking a dynamic and results-driven Events Coordinator to join Cigars International's retail team. In this pivotal role, you will be the driving force behind our day-to-day sales operations, specializing in the strategic selling of our premium event spaces. Your target clientele will be diverse, ranging from esteemed corporations to destination management companies, as well as convention & visitor bureaus, meticulous meeting planners, professional associations, dedicated tour operators, and vibrant social groups. Your mission will be to create memorable experiences by providing our clients with exceptional venues that cater to their unique needs. Whether it's a corporate retreat, an industry conference, or a social gathering, your expertise in sales and passion for customer satisfaction will ensure that every event is a resounding success.
Responsibilities
- Maximize restaurant profitability through proper yield management.
- Work with Cigars International team and consultants to develop annual marketing plan and 90-day action plan on how to maximize revenue and sales based on current market trends.
- Maintain a private event calendar which is updated daily to aid in scheduling and management of events.
- Collaborate with management team on how to maximize sales revenue by establishing partnerships with area businesses and other hospitality industry leaders.
- Conduct site inspections, provide event/product information as requested and provide prompt follow-up.
- Enter tentative and definite reservations in event management software.
- Create a monthly budget for private event sales for the location.
- Establish relationships with local restaurants and caterers to provide food options for events at Cigars International.
- Generate Event Orders, contracting the event specifications.
- Communicate all event details to all departments of the location.
- Prior to the event, communicate with the Manager team handling the event to deliver a successful function and to ensure all requirements of a particular group are met. When appropriate, conduct a walkthrough of the event set up with manager handling the event.
- Act as liaison between the management team handling the event and client.
- At completion of function, follow up with client for feedback and possible future business.
- Send event evaluation form to all clients within 48 hours after event.
- Maintain regular contact with hotel sales department for leads and referrals.
- Maintain contact with Destination Management Companies through presentations and cold calls to obtain referrals and promote current programs.
- Establish and maintain contact with local Convention & Visitors Bureaus (CVB) to gather group leads and referrals.
- Participate in Professional Organizations and Associations events based on Membership needs determined for your unit for networking opportunities to promote Cigars International.
- Generate a Weekly Sales Activity Report.
- Maintain a Lost Business Log of all bookings not materialized, canceled rejected due to restaurant restrictions or space availability, etc. documenting reasons and revenue amount lost.
Benefits
- Comprehensive Health Care, Vision & Dental Plan
- Flexible Spending Account
- Disability Plans
- Basic & Supplemental Life Insurance
- Additional Supplemental Benefits
- Paid Vacation, Paid Time Off (PTO) days, Holidays
- 401(k) Retirement Saving Plan including a generous Company match
