Director of Annual Giving

Florida Institute of Technology • Melbourne, FL

2d • Onsite

About The Position

The Director of Annual Giving is responsible for managing all annual giving staff, volunteers, and activities. This role involves designing and implementing a comprehensive solicitation strategy that leverages advanced technologies, targeted segmentation, and data analysis to increase revenue for both restricted and unrestricted giving, while also expanding alumni participation. The position requires a strong level of specialized knowledge to manage complex tasks, programs, or projects and supervises the work of staff, outside vendors, or consultants. A valid Florida driver's license is also required.

Requirements

• Minimum of 5-8 years of experience required in area of expertise.
• Bachelor’s degree is required with a minimum of 5 years of fundraising experience with a focus on direct marketing/annual giving.
• Strong level of specialized knowledge to manage complex tasks, programs or projects.
• Supervises work of staff, outside vendors or consultants.
• Valid Florida driver's license.

Responsibilities

• Create, implement, and evaluate a comprehensive, multi-year plan to increase donors and dollars in support of the Florida Tech Annual Fund to meet annual revenue goals and strengthen alumni participation.
• Develop and manage the annual giving budget based on programmatic goals and objectives as reviewed and approved annually.
• Oversee Direct Mail: Determine segmentation strategies to maximize response rates and revenue for each activity, leading to increased revenue and alumni participation. Ensure that digital and print mailings are sent over the course of the fiscal year to provide a diverse communication/solicitation plan.
• Conduct Faculty/Staff Campaign: Recruit departmental volunteers in all colleges and units to grow the percentage and dollars raised from faculty/staff. Evolve the Red Envelope campaign that was previously utilized as a best practice in peer-to-peer solicitation. Ensure that the campaign is directed also to maximize excitement, fun and to generate a positive campus spirit.
• Manage Student Contact Center: Develop the student contact center model in which alumni portfolios are solicited and engaged by the student ambassadors. This will include hiring, training, monitoring, and managing the student (or other) employees.
• Implement Cutting-Edge Day of Giving Program: Continue to perfect and evolve the day of giving model focusing on attracting alumni, parents, and others to the website for day of giving with fun and interactive programming. Recruit regional volunteers to encourage donations on Day of Giving.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager