Digital Marketing Intern

Headquarters Careers At Servpro IndustriesGallatin, TN
Onsite

About The Position

A Digital Marketing Intern’s goal is to gain hands-on experience supporting SERVPRO’s Communications and Social teams, with a focus on public relations, brand communications, and social media analytics. Through this internship, the intern will develop an understanding of day-to-day communications operations, media strategy, content planning, and social media performance analysis within a nationally recognized brand. The Digital Marketing Intern will work closely with multiple members of the Communications and Social teams and contribute to real-world projects that support proactive public relations efforts and social media strategy. This internship is designed to provide meaningful exposure to both strategic planning and execution while helping the intern build professional experience in communications and marketing. This internship is designed to provide hands-on learning opportunities and exposure to multiple areas within the Communications team. The intern will complete a final project and presentation focused on proactive PR and content strategy recommendations.

Requirements

  • Excellent written and verbal communication skills
  • Strong organizational skills with attention to detail
  • Ability to manage multiple tasks and meet deadlines
  • Interest in public relations, media strategy, social media, and brand communications
  • Proficiency in Microsoft Office products
  • Strong research and analytical skills
  • Ability to work independently and collaboratively in a team environment
  • Creative thinking skills with a willingness to learn and contribute ideas
  • High school diploma or equivalent required
  • Must be currently enrolled in college pursuing an undergraduate degree in Communications, Public Relations, Marketing, Journalism, Media, or a related field

Nice To Haves

  • Familiarity with social media platforms and basic analytics concepts preferred

Responsibilities

  • Assist with research and development of proactive public relations initiatives
  • Research media outlets, publications, reporters, and industry contacts for potential outreach opportunities
  • Help develop and organize targeted media lists and story opportunities
  • Assist in building a proposed editorial calendar to support proactive PR efforts
  • Draft sample media pitches, story ideas, and communications materials
  • Monitor media coverage and assist with compiling coverage reports as needed
  • Shadow and support the social media team with content planning and analytics reporting
  • Assist with gathering and analyzing social media performance data and engagement metrics
  • Identify social media trends, content opportunities, and audience insights
  • Participate in brainstorming sessions and team meetings as scheduling allows
  • Collaborate with various members of the Communications team to gain exposure to internal communications, PR, social media, and multimedia operations
  • Support additional Communications projects and duties as assigned

Benefits

  • Excellent health benefits plan, which includes medical, vision and dental options
  • 401(k) with company match
  • Company profit sharing plan
  • Generous paid time-off and paid holidays
  • Paid parental leave
  • 2 free on-site fitness rooms
  • Employee Assistance Program
  • Employee Resource Groups
  • Personal and professional development program
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