Digital Content Manager

Hospital for Special SurgeryNew York, NY
$72,000 - $109,500Onsite

About The Position

How you move is why we’re here. ® Now more than ever. Get back to what you need and love to do. The possibilities are endless... Now more than ever, our guiding principles are helping us in our search for exceptional talent - candidates who align with our unique workplace culture and who want to maximize the abundant opportunities for growth and success. If this describes you then let’s talk! HSS is consistently among the top-ranked hospitals for orthopedics and rheumatology by U.S. News & World Report. As a recipient of the Magnet Award for Nursing Excellence, HSS was the first hospital in New York City to receive the distinguished designation. Whether you are early in your career or an expert in your field, you will find HSS an innovative, supportive and inclusive environment. Working with colleagues who love what they do and are deeply committed to our Mission, you too can be part of our transformation across the enterprise.

Requirements

  • Hospital for Special Surgery is committed to providing high quality care and skilled, compassionate, reliable service to our community in a safe and healing environment.
  • Consistent with this commitment, Hospital for Special Surgery provides care, admits, and treats patients and provides all services without regard to age, race, color, creed, ethnicity, religion, national origin, culture, language, physical or mental disability, socioeconomic status, veteran or military status, marital status, sex, sexual orientation, gender identity or expression, or any other basis prohibited by federal, state, or local law or by accreditation standards.

Responsibilities

  • Develop and produce content assets—including written, visual, and video—aligned to HSS's brand positioning and the consumer journey to care
  • Support the Content Strategy Lead in executing the editorial calendar across web, email, campaigns, and service line initiatives
  • Manage end-to-end production workflows for select content projects: briefing, drafting, design coordination, review routing, and publishing.
  • Adapt long-form content into multi-channel formats (e.g., turning a physician Q&A into a blog post, social carousel, email snippet, and short-form video)
  • Coordinate with internal subject matter experts (physicians, researchers, care teams) to develop clinically accurate, consumer-friendly content
  • Maintain brand voice and editorial standards across all outputs, ensuring consistency with HSS's brand positioning
  • Partner with the Social Media lead to plan, create, and schedule content across platforms (Instagram, LinkedIn, Facebook, YouTube, X)
  • Produce social-first content—including short-form video, Reels, motion graphics, and story-driven posts—that drives engagement and builds brand relevance
  • Monitor cultural and sports moments for real-time social content opportunities aligned to HSS's brand territory (movement, performance, injury expertise)
  • Support community engagement efforts, including response frameworks, comment monitoring, and audience interaction
  • Track social content performance and surface insights to optimize future content planning
  • Manage content production timelines and workflows, ensuring on-time delivery across concurrent projects
  • Collaborate cross-functionally with brand, service line marketing, regional marketing, media/performance, and PR teams to align content to campaign priorities
  • Maintain and organize the content asset library (images, videos, copy, templates) for easy team access and reuse
  • Brief and manage freelance creators, videographers, or designers as needed to scale production capacity.
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