Conversion Copywriter (Remote)

Kilo•Barcelona, Ukraine

12h•€2,400 - €3,000•Hybrid

About The Position

Kiloverse is the operational force that helps ventures grow — building the systems, teams, and infrastructure that turn ideas into scalable businesses. Behind every fast-growing product, there’s a group of people who think like owners, act fast, and execute with precision. Here, you’ll find people who want to break big in their careers — working side by side with entrepreneurs and founders to build ventures that redefine the health, wellness, beauty, or travel industries.

Requirements

Understand the psychology of conversion: You have a natural instinct for sales and know how to tap into reader desires and pain points.
Understand Meta ads copywriting: You know how to write scroll-stopping hooks, clear angles, strong primary text, and ad copy that works within Meta’s environment.
You have strong attention to detail: You connect the dots, spot correlations, and see exactly how small things impact big results.
Be a strategic decision-maker: Even with limited data, you know how to extract insights, test different hypotheses, and hunt for formulas that work.
Understand Meta ads beyond copywriting: You know how hooks, creatives, angles, audience intent, and performance signals work together inside Meta’s environment.
Agile and responsive: You process information quickly, make swift decisions, and adapt your copy based on data and feedback.
Have a portfolio or samples: We need to see your work. Whether it's a formal portfolio or just a document with your best copy, you have tangible proof of what you can do.
Want to actually get good at this: You put in the time and effort to learn the mechanics of conversion, and we will actively help you develop. Come join us, do the work, and we’ll help you grow into a highly effective copywriter.

Responsibilities

Write the full flow (ads + articles): Your primary focus will be writing high-performing sets – long-form advertorials paired with the Meta ads that drive traffic to them.
Blend education with sales: You will learn how to write articles that give the reader valuable information, while naturally guiding them toward buying our products. It's about selling without sounding like a billboard.
Write Meta ads: Writing ad copies, hooks, and concepts for the ads, which you'll then hand off to the design and media buying team.
Work with AI: We use AI to speed up how we produce content. You’ll be using and improving our AI workflows, but it'll be on you to make sure the copy keeps a human touch and actually works.
Explore and iterate: You will independently develop fresh marketing angles from scratch, while also spending a significant amount of time processing and optimizing existing articles.