Content Marketing Manager

LumApps • Austin, TX

11d • Hybrid

About The Position

LumApps is a leading AI-powered Employee Hub that supports companies in their digital transformation of communication, collaboration, and engagement. The platform is a proven leader in the market, deployed by Fortune 500 clients globally and recognized by Gartner and Forrester. LumApps is identified as a leader in Gartner's Magic Quadrant for Intranet Packaged Solutions and in Intranets Forrester Wave, and is regularly selected for the French Tech Next40/120 program. In 2025, LumApps partnered with Beekeeper, expanding its reach to frontline employees. The company's mission is to make people feel they belong and have a purpose, creating an environment where all employees are engaged and work towards common goals. LumApps helps companies improve team productivity, transform employees into ambassadors, make employees more efficient and connected, reduce turnover, accelerate onboarding, improve collaboration, and enhance customer experiences. With over 600 employees across 11 offices, LumApps supports large enterprises worldwide and is undergoing an ambitious growth phase under its new shareholder Bridgepoint to become the clear market leader. The company values boldness, integrity, teamwork, and continuous evolution.

Requirements

• 4+ years in content marketing at a B2B SaaS or tech company — you know the space, the buyers, and the content formats that move the needle.
• A strong writer with range: you can write a punchy social post and a compelling long-form piece, and both feel intentional.
• A portfolio that shows craft, strategic thinking, and real results, not just output volume.
• Sharp instincts for content distribution and amplification: you don't just create, you think about how content gets in front of the right people.
• Collaborative to the core — you know how to work well with creative teams, contribute your own ideas, and make the work better together.
• Comfortable working across time zones and with global teams; cultural fluency and communication clarity matter in this role.
• Solid working knowledge of SEO, content analytics, and performance measurement.
• Hands-on experience with tools like HubSpot, Asana, Figma, Canva, Gemini, or Jasper.
• Highly organized, deadline-oriented, and able to manage multiple workstreams at once without dropping quality.
• Work samples required.

Nice To Haves

• Experience contributing to or influencing content strategy in a multi-regional marketing organization.
• Background in editorial, journalism, or brand writing.
• Experience managing freelancers or content agency partners.
• Familiarity with frontline industries like hospitality, retail, manufacturing, or similar and the employee experience category.
• Experience with paid social copywriting or growth-oriented content formats.

Responsibilities

• Write compelling content across the full mix: web copy, emails, social, ads, thought leadership, case studies, event materials, sales enablement, and campaign assets.
• Develop ideas for marquee content — research reports, hero campaigns, signature content series — and think creatively about how to maximize their reach, longevity, and audience engagement.
• Work with the Director to shape content narratives that reflect our category point of view and build brand authority in North America.
• Bring fresh thinking to always-on programs: editorial, customer stories, social content, and demand-gen-connected content.
• Partner closely with product marketing, field marketing, customer marketing, and growth to develop integrated content that supports launches, campaigns, and pipeline goals.
• Work directly with our creative team to brief, develop, and produce content — you bring the strategy and story and you help bring the execution to life together.
• Collaborate with the global content team to ensure North American content reflects and helps set the standard for quality and approach across regions.
• Build strong working relationships with sales, customer success, and other teams to surface insights, stories, and use cases that fuel content.
• Use AI tools, including Gemini and Jasper, thoughtfully to accelerate production, explore ideas, and scale output without compromising quality or distinctiveness.
• Help develop and refine AI-assisted content workflows that the broader team can adopt - stay sharp on how AI is changing how buyers discover and consume content, and factor that into how content is planned and structured.
• Manage your content pipeline end-to-end using Asana — briefs, timelines, reviews, and delivery.
• Track, report on, and act on content performance data — you know what metrics matter and why.
• Bring a content distribution mindset to every asset: who is this for, where will they find it, and what will make them engage.

Benefits

• Generous Paid Leave – 25 vacation days (prorated based on hire date), 9 sick days, 10 paid holidays, plus 2 floating holidays
• Health Insurance – United Healthcare, 100% employer-paid benefits from day 1
• 401k Retirement Plan – We match 100% of your contribution up to 4%
• Family-Friendly Policy – Inclusive maternity & paternity leave
• Team Celebrations & Seasonal Events
• Equipment of Your Choice

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed