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Mid-west Family La Crosse - La Crosse, WI
posted 2 months ago
About the position
The Business Development Specialist at Mid-West Family La Crosse is responsible for selling and soliciting advertising space across various media platforms, including publications, signage, TV, radio, and the Internet. This role focuses on prospecting for new business and building relationships within the local business community to promote marketing services that enhance business growth and revenue. The position emphasizes relationship building, trust, and effective marketing strategies to achieve measurable results for clients.
Responsibilities
- Prospect for new business and build relationships with local business owners.
- Sell or solicit advertising space, time, or media in various formats.
- Develop and sell marketing ideas and concepts to clients.
- Qualify the wants and needs of local business owners swiftly.
- Represent and communicate the Mid-West Family suite of products and services.
- Work independently and as part of a team to achieve sales goals.
Requirements
- Experience in sales and marketing preferred, but training is available for qualified candidates.
- Superior relationship building skills.
- Excellent listening skills.
- Proficient computer skills.
- Ability to work independently and in a team setting.
- Digital and social media acumen required.
- Valid driver's license and insurance for travel.
- Ability to work remotely without direct oversight.
- Desire to learn on an ongoing basis.
- High problem-solving skills.
Nice-to-haves
- Experience developing and selling marketing ideas and concepts.
Benefits
- Extensive training and resources to support success.
- Opportunity to work in a community-focused company with core values.
