Automotive Product Specialist

Wynne Ford•Hampton, VA

2d•Onsite

About The Position

As a key member of our sales team, the Product Specialist serves as a knowledgeable advisor to customers throughout the vehicle purchasing process. This role requires extensive knowledge of vehicle features, performance, safety systems, accessories, and technology within our new vehicle inventory. The Product Specialist is often the first point of contact for customers visiting our dealership and plays an essential role in creating a welcoming, professional, and informative buying experience. This position is responsible for helping customers identify the vehicle that best fits their needs while building long-term customer relationships.

Requirements

Excellent written and verbal communication skills
Strong attention to detail
Ability to multitask and prioritize responsibilities
Self-motivated with the ability to take initiative
Comfortable using computers, laptops, iPads, cell phones, and other technology
Valid driver's license and acceptable driving record required

Responsibilities

Welcome and assist customers in a professional and friendly manner
Guide customers through vehicle selection based on their needs and preferences
Develop and maintain knowledge of vehicle inventory, features, safety systems, and technology
Demonstrate vehicle technology and features using tablets, smartphones, and other digital tools
Assist guests throughout the purchasing process
Maintain communication with customers after the sale to ensure satisfaction
Work collaboratively with the sales and management team to provide an exceptional customer experience