Germain Motor Company - Columbus, OH

posted about 1 month ago

Full-time
Columbus, OH
Motor Vehicle and Parts Dealers

About the position

Germain Motor Company is seeking a Digital Marketing Strategist to enhance marketing strategies across 18 automotive brands. This full-time role is pivotal for individuals with a keen interest in digital marketing and project management, offering the opportunity to contribute to high-impact projects and collaborate with internal teams and external partners.

Responsibilities

  • Coordinate and assist in the development of digital marketing strategies, focusing on targeted campaigns that drive model-specific visibility and engagement.
  • Ensure seamless integration and execution of marketing initiatives.
  • Assist in the monitoring and reporting of campaign performance, providing actionable insights to optimize strategies.
  • Support the management of campaign timelines and deliverables, ensuring projects are delivered on time and meet predefined targets.
  • Engage in regular communication with stakeholders to ensure alignment and adjust plans as necessary.

Requirements

  • Proven experience in digital marketing and project coordination within a dynamic environment.
  • Familiarity with Google Ads, Google Performance Max campaigns, and Google Merchant Center.
  • Excellent organizational skills, with a demonstrated ability to manage multiple projects and maintain strict attention to detail.
  • Strong analytical skills to evaluate the effectiveness of marketing strategies and implement improvements.
  • Effective communication and interpersonal skills, capable of fostering strong relationships with both internal teams and external partners.

Benefits

  • Competitive salary and benefits package, reflective of expertise and experience in strategic marketing coordination.
  • Competitive benefits package including 401(k).
  • Ongoing professional development.
  • Family-friendly and inclusive culture.
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