Assistant Media Planner, Out of Home

About the position

The Assistant Media Planner for Out of Home works closely with the Supervisors and Planners in developing and maintaining media plans, while absorbing as much media knowledge as possible about the overall business. This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number of required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

Responsibilities

• Assisting in the development and execution of OOH and print media plans
• Compiling data to support the media recommendation, including running syndicated research on the consumer
• Updating media planning documents for client use
• Communicating and collaborating with internal planning, activation and digital teams
• Collecting competitive research and preparing reports
• Assisting print/OOH team with client-supplied Adobe InDesign creative files; developing filmmaker presentations on Keynote for client use
• Assisting with the contracting of inventory and organizing proof-of-performance photos and reports
• Conducting campaign audits through 'market rides' with vendor partners
• Developing professional relationships with media vendors
• Participating in brainstorm sessions
• Attending the OMG23 Media Training Program to learn media concepts and terminology, media fundamentals, media building blocks, and presentation/writing skills
• Attending internal/external meetings and presentations
• Keeping abreast of industry trends through advertising and media trade journals

Requirements

• College graduate with a strong interest in a media planning/digital media career
• Relevant experience (employment or internship) in media or advertising preferred, but not required
• Excellent communication skills both written and verbal
• Strong quantitative (analytical and math) skills
• Demonstrated ability to articulate and communicate clearly when participating in internal and client-facing meetings
• Ability to be agile and adaptable within a quick turnaround business environment
• Demonstrated proactive approach to problem solving and critical thinking
• Proficiency in Excel and PowerPoint/Keynote

Nice-to-haves

• Proficiency with the Adobe Creative Suite: InDesign, Photoshop, and Illustrator is preferred

Benefits

• Health insurance
• Vision insurance
• Dental insurance
• 401(k)
• Healthcare Flexible Spending Account
• Dependent Care Flexible Spending Account
• Vacation days
• Sick days
• Personal days
• Paid parental leave
• Paid medical leave
• STD/LTD insurance benefits